Graphic Design In the Wild – Day 1: Einstein Moving Co.

Moving Day

There’s many Einsteins out there. Einstein Bagels, Salesforce Einstein, IBM Einstein, wait no, that’s Watson.

Ok, either way, these Einstein companies want you to feel smart when you use their products. But how many of these Einsteins look smart?

Hard to top Einstein Moving Co’s logo. Clear black and white shapes against what I call “Texas Orange” is noticeable from anywhere in the street.

The logo certainly lives up to the Einstein Moving Co. tagline: “Smart Move”

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